Program Manager
Qualifications:
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B.S. in business, marketing or related field
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a minimum of 5-7 years experience in consumer product marketing and market research, and data analysis required.
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Experience marketing for common household and consumer appliances a plus.
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Must have prior management experience and possess excellent oral and written communication skills.
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Proficiency in Microsoft office required.
Physical Demands:
Normal physical demands associated with working in an office environment and prolonged computer usage. Able to travel.
Responsibilities:
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Hires, trains and manages staff of product information specialists, analysts and shoppers assigned to the group.
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Coordinates development efforts for model recommendations based on input from a wide variety of sources.
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Develops and implements process improvements for model recommendations to assure that recommended models can be found in stores for the longest possible time or are those being heavily advertised.
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Investigates, develops, and utilizes innovative outside databases to develop brand lists.
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Coordinates development of rolling ratings for assigned products including non-test models for inclusion in the ratings.
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Works to ensure editorial and marketing copy is accurate and submitted in a timely fashion.
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Manages staff of shoppers and product acquisition specialists to assure timely purchase and delivery of test samples. Coordinate work between shoppers and product information staff.
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Manages “pre-retail” purchases, obtaining internal authorization, interacting with manufacturers, their warehouses, and purchasing to assure timely delivery of products to test labs.
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Coordinate the operation’s schedules as appropriate, issue appropriate notices when test projects are opened and issues PREP reports for all department projects
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Coordinate visits of manufacturers to CU labs.
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Performs other tasks as required